Applied experience in Online marketing and Product Management in particular on projects related to SEO, UX/UI and Front-End Design. More than 6 years experience in international marketing, working in Agile environments and with a strong understanding of industry trends I am skilled in multitasking, Customer service-oriented and keen on learning and finding new solutions.
Website Review, Market Research & On-page SEO audits to drive improvements in line with the latest SEO practices. SEO Audits are focused on:
1 - Findability and Indexing
2 - Site Architecture and URL Analysis
3 - On Page Technical SEO
4 - Site Speed Optimisation for SEO and UX
Tasks & responsibilties:
- troubleshooting poor rankigns and develop improvement strategies:
- offering solution for improving ranking, organic traffic and rate of conversions;
- Design solutions and architecture recommendations suggesting SEO friendly contents;
- Search Experience Optimization and on-page Markup and Tagging;
- Keyword identification, comparisons, and strategic recommendations;
- Measuring and monitoring SEO implementations and results of strategies;
- UX Research and Usability Testing / review of website performance data and changing SEO methods as appropriate;
Some of the clients I am working for:
Rapturecamps
Fioravantimotors
Mastrojanni Winery
Investing.com
Go Zeppelin Tours
Wildcom Italia
Digital Tomato
Doc Automotive
Technical SEO Specialist
Investing.com / Freelance
Member of an international team made of 3 senior technical SEO specialists, working closely with stakeholders from different departments (Development team, Product, Product Data and the SEO teams in Tel-Aviv and Madrid) on a websites with very high organic traffic (33 language editions, 50M users, 200M monthly organic sessions) and with a technical SEO reliant architecture.
Projects and Tasks:
- Website refactoring and migration to a JS reliant framework;
- Web Performance Optimization - WPO;
- Web crawlers and Log files;
- SEO automation & Structured Data implementation and Optimization;
- Crawling and indexing;
- Bing, Baidu and Yandex SEO debugging and Optimisation;
- Google News Optimisation;
Technical SEO Specialist
liligo.com / eDreams Odigeo Group,
Budapest
- Performing on-page SEO audits, Keyword Research and competitors analysis;
- Define the SEO roadmap and Develop and execute successful SEO strategies;
- Identifying technical SEO issues and recommend fixes, onsite optimisation and website architecture changes;
- Conduct Market and Keyword Research and ensure that content is search-engine friendly to increase the profitability of the SEO strategies and to guide content team;
- Collect data and reports on traffic, rankings and other SEO aspects;
- Implementation of Structured Data and On-page Markup.
User Experience Developer
Misco Business Services Kft,
Budapest
- Planning and developing cross-functional projects and meetings focused on Front-end features with all relevant stakeholders;
- Enhance the UI / UX of the website by simplifying processes, improving existing workflows, testing technical aspects of code delivered and as well providing inputs on potential project opportunities;
- Set the UX strategy for the company, find issues, proposing a solution and developing it (website performance, cross browser compatibility, analisys etc.);
Italian
English
Portuguese
Spanish
Photography, arts, travelling, web design and photo editing.
Contributing with Creative and Editorial images in the following Stock Photos Sites:
Shutterstock Adobe Stock iStockphoto Unsplash EyeEm
Composer of electronic, ambience and background music.
Soundcloud
Jamendo
ReverbNation
Digital Project Developer
Misco Business Services Kft,
Budapest
- Executing technology strategy and architecture recommendations for Digital Innovation projects across EMEA increasing front-end efficiency;
- Responsible for the operative management of the digital projects; managing and facilitating cross-functional meetings and ensuring steps are executed;
- Identify new technologies, tools or techniques that improve the journey of users;
- Measure website performance, evaluate & Develop roadmaps for new web functionality, usability tests & pilots;
Digital Content Developer
Systemax Business Services Ltd,
Budapest
- Ad-hoc design and development of landing pages / Micro-sites / Blogs layout and design to support online weekly marketing campaigns;
- Gain user information and monitor results in order to increase customer conversion and engagement;
- Propose improvements that enhance SEO outcomes and user experience;
- Organized training session for new joiners about HTML and CSS.
Marketing Assistant
Alenis Hungary Ltd,
Budapest
- Responsibility on strategic analysis, planning and marketing promotion for the e-commerce platforms used by the company for Lavazza products.
- Planning and execution of e-commerce strategy with special focus on campaigns on Search Engines, diffusion of PR communications, posting of commercials on e-business portals, direct emailing and affiliate programs development;
Thesis: Tecniques, tools and strategies for Web Marketing.